Our staff
Meet the team
Find out more about our staff.
Emma Freda
CEO
Emma is responsible for ensuring the organisation's compliance with its regulatory, statutory, and legal obligations. She is also responsible for planning and managing the organisation's operational duties such as staffing and resourcing.
Emma is committed to ensuring that public voice is heard, holding decision-makers to account and working collaboratively to improve the experiences of local residents.
Prior to starting at Healthwatch Bedford Borough in 2014, Emma worked for the NHS at local level. She has 25 years of experience in the health sector.
Emma is also a carer, and has a deep understanding of navigating health and social care systems and services from her own lived experience.
Emma is an accredited Authorised Representative for the purpose of Enter & View activity.
Obed Aduboffour
Community Outreach and Volunteer Officer
With a 17-year background in the health sector, building strong foundations in mental health advocacy, community support, and person-centred care, Obed has undertaken a variety of roles where he has consistently focused on empowering individuals, improving access to resources, and promoting wellbeing within his community.
Driven by a deep passion for mental health inclusion and support, he has spent many years volunteering, raised awareness, and promoted initiatives that strengthen community resilience. His hands-on experience has allowed him to work closely with individuals facing complex challenges, ensuring they feel heard, supported, and connected.
Whether through frontline support, having powerful conversations, or community engagement, Obed is committed to creating meaningful change in the lives of others. His ongoing dedication to service continues to shape this work and fuels his mission to uplift and advocate for local residents.